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Our Story

John Steel was founded to cater to the discerning man seeking a different retail experience to refresh his wardrobe - one not constrained by sizing, impersonal service and mediocre quality.

Intentionally designed, carefully crafted.

At John Steel, each piece is designed for you - your lifestyle, body and occasions of wear.

The Experience

Private appointments take place at flexible times, from early mornings to late evening. They are conducted with your usual tailor, offering personalised and well-considered advice. Existing clients can also purchase online, from anywhere.

The Fit

Each piece is made to your unique body, personal style and to complement your existing wardrobe, with customisable designs across a full menswear range.

The Quality

The best Italian fabrics are cut and sewn within experienced ateliers that utilise handwork and attend to the details. Fabrics are curated to ensure for practicality, so pieces are both luxurious and lasting.

Our Team

The team is led by Lewis and Daniel, friends within the bespoke menswear industry.

Prior to a career in tailoring, Lewis worked in data science, having led complex data projects with retailers such as David Jones and Woolworths. It is from this expertise that a unique, in-house algorithm could be built to supplement the fit process.

The team works with a network of pattern-makers, tailors and artisans in Italy, Asia and Australia to craft each item, from jackets to shoes. Our partners were chosen based on the quality of their work and the fair treatment of their staff.